Retailing is an intensely competitive sector. Today’s consumers are spoiled for choice, with retail stores of all sizes, in various convenient locations. Nobody forces consumers to use any one retailer – they make their own choice. So, consumers hold the power in the relationship. However, without a customer, a retail store goes out of business!
This eCourse aims to provide you with the knowledge and understanding of the retail selling process. It focuses on the techniques used for identifying and meeting the needs of customers in retail businesses.
eCourse Content and Assessment
This eCourse requires approximately 12 hours of study over 4 to 6 weeks. There are five learning topics:
- Opening a Sale
- Establishing a Customer’s Needs & Wants
- Presenting and Matching Products & Services
- Handling a Customer Objection
- Closing a Sale
When you have completed your eCourse, take the online assessment to test and validate your new knowledge!
Once successful, you will receive an ATHE Endorsed Programme certificate in Retail Selling Skills from QedON.
QedON’s short courses were granted “Endorsed” status by a second UK Ofqual regulated awarding body ATHE (Awards for Training & Higher Education). Endorsed programmes meet ATHE standards in terms of design, content, and relevance and are delivered and assessed according to approved standards. The feedback received from an ATHE Education Consultant was –
“MAY I CONGRATULATE YOU ONCE AGAIN ON THE QUALITY OF YOUR PROGRAMMES AND WISH YOU EVERY SUCCESS WITH THEM.” – Frances McCabe, Education Consultant, ATHE
Who is it suitable for?
This eCourse is suitable whether you are new to the retail sector or you wish to upskill yourself within your current retail role, or one you aspire to!
Meet your tutor
This eCourse; Retail Selling Skills was designed and developed by Susan Madden. Susan holds an MSc in adult education and has over 30 years experience and expertise in designing, developing and delivering retail courses.